Digital and training: The Government and Chamber system initiatives to relaunch Italian tourism

Travel and tourism have been among the sectors hardest hit by Covid-19. In Italy, the pandemic has impacted a sector that was already suffering from the effects of ineffective public management and decades of structural delays, despite tourism being one of the domestic economy’s strategic assets, representing 13% of GDP and the highest number of employees in Europe.

The post-Covid relaunch therefore constitutes a unique opportunity to – compensate for the losses of 2020 but also to overcome previous limits and delays, – creating a sector that could constitute the country’s “fuel” to be more efficient. All this could be achieved through public policies aimed at digitization and training.

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