Skills as strategy: PANTOUR’s Dutch national event puts workforce intelligence at the heart of hospitality’s future

On 8 June 2025, the annual Hospitality Pact public event brought together 110 tourism and hospitality professionals, directors, executives and policymakers  at the headquarters of ABN AMRO in Amsterdam, one of the Netherlands’ largest financial institutions. The setting was fitting: a sector in transition, presenting its evidence to the people with the power to act on it. This event marked the official PANTOUR dissemination event in the Netherlands, as the Hospitality Pact functions as national skills partnership in the country.

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From dialogue to delivery: How the Dutch Hospitality Pact became a blueprint for labour market collaboration

Across Europe, the tourism and hospitality sector is grappling with workforce shortages, changing skills demands, and the challenge of preparing talent for an increasingly digital and people-centred future. Through PANTOUR, National and Regional Skills Partnerships (NRSPs) have emerged as powerful mechanisms to bring together industry, education, and policymakers around a common goal: building a stronger and more future-ready workforce. Among the twelve NRSPs established and supported through PANTOUR, the Dutch Hospitality Pact stands out as a particularly innovative example of collaboration in action.

Rather than creating another discussion platform, the Hospitality Pact was designed around a simple principle: every year, stakeholders work together to deliver a tangible, impactful project that directly addresses a pressing workforce challenge. The result is a partnership model that is practical, action-oriented, and built for long-term sustainability.

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