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Access City Award 2019: Quick wins from Breda, the Netherlands

The Next Tourism Generation Alliance (NTG) is helping to develop a future proof tourism industry via skills development within Europe. In addition to digital innovations and green practices enhanced and supported for tourism businesses by the European Commission, an EU Disability Strategy has been established to create a barrier-free Europe. In order to stimulate this strategy in Europe to ensure tourism is more accessible for all types of tourists, the Access City Award 2019 contest has been organized.READ MORE

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Thinking of Next Generation Tourism Managers

The digital revolution is having a profound impact on tourist behaviour, business models and destinations at large (Femenia-Serra, Neuhofer, & Ivars-Baidal, 2019). Lately, the growing generation of big data by all components of the tourism ecosystem forces every single tourism organisation to adapt to a complex reality in which new types of professionals are required. Consequently, higher education needs to prepare future tourism practitioners who can face an increasingly complex scenario in which digital technology and data management skills will be crucial. However, in order to take action in this field, it is first required to assess whether and to what extent the higher education system is actually providing the needed knowledge and practical skills for tomorrow’s tourism workforce. This blog summarises the findings from a study in Spain examining this issue (see Femenia-Serra, 2018).READ MORE

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Sustainability and “green” skills in hospitality – how to make a sexy concept work?

Long ago sustainability evolved from a trendy word to a real concept, applicable in any industry or activity. Sustainability in hospitality has been discussed in many details and contexts – special reports and studies explore the importance of sustainable development for accommodation establishments and other tourist companies (Higham & Miller, 2018). There are numerous practices, programmes, certifications, etc. (UNWTO; T4SDGS) that persuade managers and owners how vital sustainability is for their business and for the world as a whole.READ MORE

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