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Augmented Reality in tourism

Professional training in Augmented Reality (AR) for the tourism sector

When we are faced with new technological advances, in the first instance we may consider them as a field of science fiction. It is only when we consider the advantages from the practical point of view that we recognize how technology can serve as a useful tool for service and management procedures in tourism. Key partner Eurogites from the Next Tourism Generation Alliance (NTG) highlights the importance and relevance of Augmented Reality (AR) in the tourism sector. 


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Meeting the future digital skills needs in tourism

Tourism arrivals worldwide are expected to increase by 3.35 per cent each year until 2030 (UNWTO, 2011). But with technological innovations set to continue to change jobs and digital skills becoming ever more essential, how will the industry prepare its future workforce to capitalise on the opportunities this presents?

As a key partner of the Next Tourism Generation Alliance (NTG) – the first partnership alliance for improving a collaborative and productive relationship between education and industry – People 1st International is working with partners across Europe to establish a blueprint strategy for skills development and to influence national and regional policies in tourism.READ MORE

Future skills in tourism and the importance of Gastronomy Tourism

Digitalization is everywhere, but not every tourism experience can be digitalized. The tourism industry has one sub-sector that remains at its best when it comes to offering un-digitalized services: the food & beverages sub-sector. However, the sub-sector includes digital, social and green skills and platforms in order to optimize this service. Currently, one of the biggest motives in the tourism industry is looking for good food experiences. The Next Tourism Generation Alliance (NTG) aims to provide skills sets to the food & beverage sub-sector as well in order to show them what skills are necessary in order to be futureproof by the year 2030. In this blog, the trends of Food Tourism and its impact on the tourism industry will be discussed.READ MORE

E-Lab – an experimental tourism lab for students

Students can find it challenging starting as a prepared professional in the tourism work field. The Next Tourism Generation Alliance (NTG) aims to address this gap and highlight possibilities and tools to promote professionalism and employability via university tourism modules. Breda University of Applied Sciences offers first-year Tourism Management students the E-Lab module, a 6-week course where they are introduced and acquainted with online programmes and tools used in the industry.

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Interview with Dr. Angela Kalisch: Gender Equality in Tourism

Dr. Angela Kalisch has seen many professional sides of the tourism industry, from working in the tour operator sector in sustainable tourism, academic to now being a Chair for the charity Equality in Tourism International. She has researched, taught and worked within the industry to echo what movements she believes are important in the industry, particularly gender equality in tourism. One of the main social skills that the Next Tourism Generation (NTG) wants to bring to the attention of its audience, is gender equality in tourism. This interview will highlight several interesting insights regarding this matter by Dr. Angela Kalisch. 

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How Transformative Travel can make lives better

Case studies in the travel industry by Jeremy Smith, author of Transforming Travel

 

The first edition of the Travel Congress in the Netherlands focused on three main pillars: digital skills, social skills and green skills: pillars that NTG also focuses on within the Next Tourism Generation Alliance (NTG). Various keynotes were visited in order to get interesting insights into the current Skills situation in the tourism industry.READ MORE

NTG: social skills for future tourism

Growing numbers of tourists from Asia

 

The first – desk research – phase of the Next Tourism Generation (NTG) Alliance project came to an end in October 2018 with a report composed under the supervision of Breda University of Applied Sciences. This report reviews the current skills situations in the partner countries involved and analyses some trends that will impact future skills for tourism. In this blog, we will take a closer look at one of these trends: growing numbers of tourists from China.READ MORE

Business conference ATHE

Creativity and Transformation in Tourism Education – Conference ATHE

Insights from the conference

The 25th annual conference of the Association for Tourism in Higher Education had as its theme: Creativity & Transformation in Tourism Education: REF, TEF, and Collaboration with Industry. Seeking to investigate diverse methodologies of engagement between tourism education and industry, the event focused on areas such as project-based learning (PBL) and establishing alliances with industry, particularly in relation to graduate employability and labour market transformation. Furthermore, key partner Cardiff MET also presented various Next Tourism Generation (NTG) during the conference about the digital and sustainability skills needs in Wales. READ MORE

Digital touchpoints

How Visit Finland wants to create an ideal digital customer experience

The vision of Visit Finland is that Finland will become a smart, pioneering destination, that provides the best customer journey from daydreaming to travel. This vision has resulted in Visit Finland’s mission to build a nation-wide digital ecosystem to support sustainable growth in travel. Kaisa Kosonen, Digital Development Manager at Visit Finland, explains what Finland does as a country and as a tourism industry to get the country digitalized. In order to reach a final goal, based on the mission and vision, various Next Tourism Generation (NTG)-related skills are necessary nowadays for DMO’s. Several of them will be highlighted in this blog, such as data analysis and augmented reality.
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Helsinki smart tourism

For Helsinki, Smart is more than a buzz word

A lot is happening in Helsinki, a lot of innovation according to Digital Tourism Think Tank. Laura Aalto from Helsinki Marketing agrees and explains that when it comes to tourism development in Helsinki, the focus is on ‘the good life’ for the visitors and inhabitants of Helsinki. The capital city of Finland was proud to tell that it won the Smart City Price, as the first city. For Helsinki, Laura explained, Smart is more than a buzz wordThe Next Tourism Generation Alliance (NTG) aims to concentrate upon those digital, social and sustainable innovations as well, in order to prepare tourism businesses for a futureproof industry. This blog about Helsinki shows how a city can become ‘smart’ in the tourism industry. READ MORE