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Cybersecurity in Tourism & Hospitality: the urge of protecting customer data

Organizations in tourism and hospitality have massive databases of personal data nowadays as they ask their consumers to leave their data for better and optimized services. This could be in hotels for example, provide data for loyalty programmes such as preferences of pillows, favourite breakfast and date of birth. However, important information such as e-mail addresses, passport numbers and even creditcard details are being given in order to complete the reservation. Next to that, new technologies also enable guests to check in more efficiently, for example with a mobile application which holds a lot of personal data in order to be able to have a fast check-in. However, according to HotelNewsNow (2018), hackers are often attacking the hospitality industry on the search for secured data. Therefore, managers in tourism and hospitality, but also all other employees in the different departments in the sub-sectors should be aware of the high risks those hacks bring along.

This blog, written by key partner CEHAT, focuses on the importance of cyber security and what skills should be taught to all workers in tourism and hospitality in order to ensure the protection of all the valuable personal data of their guests. In this line, CEHAT collaborates with ITH as the technological arm for the dissemination of this information through international events such as Fiturtech Y, technical conferences throughout Spain and communication through ITH’s newsletter.

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10 key characteristics of Gen Z to keep in mind in travel

Generation Z represents a new generation of youngsters with specific characteristics due to the period of time in which they were born. They offer new opportunities for the tourism sector, mainly from the digital skills point of view, but also because this generation is highly committed to social and green issues. So how does this generation influence different sub-sectors in our industry? Key NTG partner, the University of Alicante, highlights the key characteristics of Gen Z and shares some interesting facts.READ MORE

Digitalization in Hungary’s tourism – the case of Budapest

Changing travel patterns require various tourism industry sub-sectors to adapt to the wide-ranging needs of customers. With the increase in leisure time, most people travel several times a year. Next to that, new destinations are being introduced; cheap flights are offered by multiple airlines, while the consumer decision-making process becomes even shorter. A Next Tourism Generation Alliance key partner, the University of Sopron, looks into ‘new platform services’ (UNWTO, 2017) and how digitalisation is bringing radical changes to tourism and hospitality. The blog explores a cutting edge robot café and an innovative smartphone-controlled hotel in Budapest, Hungary. READ MORE

🔥 Top Ten Tourism Topics of 2019

Another year has flown by and with the holidays approaching very soon, the Next Tourism Generation Alliance had a look at the most-read blog articles on the website. With the main focus on digital, social and green skills in five different sub-sectors in tourism and hospitality, many case studies, events and expert interviews were highlighted in the blog section. In the coming year, many more hot topics will be discussed on the website and shared on our social media channels.

Before we head off to 2020, let’s have a look at the top ten tourism topics of 2019. Enjoy!READ MORE

Assessing the digital maturity of tourism companies in Italy

Digital skills play an increasingly prominent role in the tourism sector in Europe, yet skills gaps and a slow uptake of technologies persist. These issues are evident in research by the Next Tourism Generation (NTG) project but also in data analysed for the Italian Union of Chambers of Commerce, from the PID Network on Digitalization. This blog by UnionCamere summarises PID findings on the level of digital maturity amongst Italian tourism enterprises and demonstrates that there is still a long way to go.

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Digital Skills for the Next Generation – recap eDay Next Gen 2019

On October 10, the third edition of eDay Next Gen took place in Amsterdam. Young talents and future pros in digital and technology followed interesting sessions focused on digital and green innovations in multiple industries.  The NTG Alliance attended the event to see what skills are necessary for the next generation for work and to futureproof the tourism industry. The most interesting insights related to digital skills are shared in this blog.READ MORE

Promoting Digital Skills in Mid Wales: Real Ceredigion Experiences

Cardiff Met is the Wales partner in the Next Tourism Generation (NTG) Alliance that promotes digital and sustainability skills training. This blog outlines the Real Ceredigion Experiences project that delivered digital workshops, highlighted the advantages of adopting technologies and published a Starter Guide to Improving Digital Sales that can be downloaded for free. Louise Dixey from Cardiff Met in collaboration with Val Hawkins of MWT Cymru highlight the policy context and project insights in this blog. This project reflects best practice that can be replicated in Wales and further afield.READ MORE

Dutch industry reflections on the case of Thomas Cook

With the collapse of Thomas Cook last month, travel agents and tour operators in Europe have gone through a turbulent few weeks. In Utrecht, the Netherlands, tour operators and travel agencies gathered together at the ‘What is cooking in travel’ meet-up on November 8th in order to learn from previous mistakes, see where new opportunities have arisen and how the importance of micro-moments for consumers has an impact on travel organizations and their customer journey. NTG was present at the meet-up and collected interesting insights on lessons learnt for the tour operators and travel agencies that are aiming to keep their heads above water in upcoming years.

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The ultimate employee experience: provision of life-long learning

Currently, employers are facing challenges to retain their employees and keep them loyal to their company. Due to the gig economy, ‘a labour market characterized by the prevalence of short-term contracts or freelance work as opposed permanent jobs ’ (Oxford Dictionary), employees tend to switch jobs faster. This leaves employers desperately seeking new talent that will eventually leave soon as well. The Next Tourism Generation field research shows that low rates of staff retention is a major challenge because tourism and hospitality jobs are not attractive due to the poor image this labour market has.READ MORE