Best practice from Portugal on skills development: O Valor de Tempo
O Valor do Tempo, “The world has never been so Portuguese”. O Valor do Tempo Group was created in 1994 in Seia, and its first public expression came in 2002 with the opening of the Bread Museum. The group currently owns 15 different Portuguese brands and is a business focused on customer experience. Remaining faithful to the Group’s values, the brands are based on a legacy of Portuguese history and heritage and honour the past and traditions that time has preserved. The brands don’t want to sell a product; they want the customer to go into the shop and feel absorbed by the atmosphere and take away a memory. They want to leave a memory in the customer’s mind.
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