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PANTOUR / Blog
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Cardiff MET Wales Ambassador Workshop
August 27, 2019

Tourism Ambassador Training in Wales: Best Practice and Lessons Learnt

Cardiff Met is the Wales partner in the Next Tourism Generation (NTG) Alliance that aims to help address digital and sustainability skills gaps in tourism and related sectors. Over the last ten years in different parts of Wales, various Tourism Ambassador training programmes have developed to help deliver destination management objectives. Ambassador programmes recruit and train people to be experts on their distinctive area and provide a unique and authentic experience for tourists imparting a “sense of place”. Training programmes increase customer care and digital skills and promote conservation of the natural environment and cultural heritage. Benefits to the destination from such programmes potentially include active networking, improved local product knowledge and communication, enhanced visitor experience and higher visitor numbers, spend and length of stay by presenting perspectives of Ambassadors and other organisations that attended. The workshop was a collaboration between the NTG project at Cardiff Met and Snowdonia National Park to develop an Ambassador training programme for Snowdon Mountain (Yr Wyddfa), the highest and most visited peak in Wales.  READ MORE

August 8, 2019

A Deep Dive Into a Futureproof Tourism Industry – Accommodation providers

After the finalization of the NTG desk research and survey, semi-structured interviews were conducted in all partner countries to acquire additional in-depth understanding and insights into the future of digital, green and social skills from the perspective of people working in the tourism industry. Altogether, 264 interviews were conducted in the NTG key partner countries with senior managers, human resource managers, company owners, entrepreneurs, heads of department and other relevant respondents in all five tourism sectors under investigation. This blog focuses on the most important outcomes of the accommodation providers.

 

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August 7, 2019

How technology wouldn’t work without the hospitality human touch

The speed of technological and organizational changes makes it necessary to reflect on the tools we must have at our disposal for companies to maintain their levels of competitiveness. These tools must materialise not only in the form of technology but also in the form of competences transferred to professionals in the sector.

Just as NTG will draw a map of skills and training possibilities for each position in the tourism sector, the ITH Innovation Summit discussed what skills professionals should have and, above all, how entrepreneurs must offer them.READ MORE

August 1, 2019

Latest NTG interview results – visitor attractions

Visitor attractions

 

After the finalization of the NTG desk research and survey, semi-structured interviews were conducted in all partner countries to acquire additional in-depth understanding and insights into the future of digital, green and social skills from the perspective of people working in the tourism industry. Altogether, 264 interviews were conducted in the NTG key partner countries with senior managers, human resource managers, company owners, entrepreneurs, heads of department and other relevant respondents in all five tourism sectors under investigation. This blog focuses on the most important outcomes of the visitor attractions.

 

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July 29, 2019

Improving the image of travel tech through the eyes of Booking.com

From the perspective of the sub-sector, accommodation, Booking.com is a technology-based platform, one of the biggest companies operating in the travel and tourism domain, influencing and dominating the way consumers book their stay. Booking.com showcases the future of Europe and is actively playing a role in attracting more tech talent towards the EU. Therefore good universities are needed and businesses and politics should lead to improve the image of tech in Europe. The Next Tourism Generation followed a deep conversation with Booking.com during The Next Web Conference in The Netherlands. In this blog the Next Tourism Generation Alliance (NTG) summarises the key facts from this interesting talk with Gillian Tans, chairman at Booking.com, the woman behind the growth of the online booking platform for accommodation. The talk included discussion about what companies can do to improve the image of working in travel?

 

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July 25, 2019

European perspective on the future of food & beverage operations

Food & beverage operations

 

After the finalization of the NTG desk research and survey, semi-structured interviews were conducted in all partner countries to acquire additional in-depth understanding and insights into the future of digital, green and social skills from the perspective of people working in the tourism industry. Altogether, 264 interviews were conducted in the NTG key partner countries with senior managers, human resource managers, company owners, entrepreneurs, heads of department and other relevant respondents in all five tourism sectors under investigation. This blog focuses on the most important outcomes of the food & beverage operations.

 

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July 18, 2019

Insights from destination management organizations: how to get futureproof?

Destination Management Organizations

 

After the finalization of the NTG desk research and survey, semi-structured interviews were conducted in all partner countries to acquire additional in-depth understanding and insights into the future of digital, green and social skills from the perspective of people working in the tourism industry. Altogether, 264 interviews were conducted in the NTG key partner countries with senior managers, human resource managers, company owners, entrepreneurs, heads of department and other relevant respondents in all five tourism sectors under investigation. This blog focuses on the most important outcomes of the destination management organizations.

 

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July 16, 2019

Keynote on the NTG project at ATLAS Africa Conference in Kampala, Makerere University, Uganda

From June 12 – 14, 2019 the 11th ATLAS Africa Conference took place in Kampala, Uganda, organized by ATLAS and Makerere University. The main theme of this conference was Tourism and Innovation. A perfect opportunity to introduce and raise awareness of the innovative project of the Next Tourism Generation Alliance (NTG). During her keynote, Dineke Koerts from Breda University of Applied Sciences (BUAS) introduced the project, presented initial findings and reflected on some points of discussion. Both ATLAS and BUAS are key partners of the NTG project.

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