The Next Tourism Generation Alliance (NTG) is the first European partnership and alliance for improving a collaborative and productive relationship between education and industry. The NTG Alliance will provide employees, employers, entrepreneurs, teachers, trainers and students with a set of Core NTG modules in digital, green and social skills.
The NTG approach, modules and learning methods will be integrated into the current European VET system and Industry, providing a benchmark, tools and good practice for green and social skills to support sustainable development and digital and technological innovation within 5 sub-sectors operations.
NTG is a European project for a duration of 4 years (1st Jan 2018- Dec 2021). The project is coordinated by Federturismo Confindustria, the Italian Tourism Trade Association. The total grant is 4 million euro.
The consortium is a multi-disciplinary partnership which comprises 14 partners: 7 Industry Partners and Tourism Sector Representatives, 6 Universities and ATLAS-Europe, the Association of Tourism Lecturers and Students in Tourism in Europe.
Project duration (end year)
The NTG blueprint strategy will respond to skills gaps in tourism and hospitality (including soft skills needs, specific skills and emerging skill needs in digital and sustainability applications). Rapidly changing digital technology and destination impacts of tourism are leading to influences which are causing significant pressures on the destination society, its local economy, culture and natural environment.
What will the implications of such impacts be for tourism in 2030? How will Artificial Intelligence, Internet of Things, Big Data, shifting demographics and customer preferences, impact tourism employment and training? These are important questions which the NTG project will concentrate upon to bridge the gap and progress the skills needed and enhance tourism career prospects.
The NTG project team is PM4SD certified and the project is structured with the PM4SD method to guarantee long term benefits, sustainable results, and stakeholders engagement.