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Exploring Finland: Blending work, best practice and collaborative fun in the pursuit of Next Tourism Generation Skills

Some greetings and impression from our latest consortium meeting in Finland, where we’ve embarked on a journey to blend work and fun in pursuit of advancing the Pact for Next Tourism Generation Skills project. In this meeting we reflected on our milestones halfway the project, set new goals and ambitions to make our deliverables practical and attractive for the European tourism subsector. Ofcourse we also celebrated our collaborative spirit, and chart our path forward in this scenic Nordic setting.

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Best Practice: Enhancing environmental awareness in tourism and hospitality with gamified online sustainable training

Awareness regarding biodiversity, climate change mitigation and solutions for the decarbonisation of the economy are also critical in the tourism sector today. The growing discussion of responsible tourism and the UN Goals for Sustainable Development shows the importance of implementing actions to address sustainable development in tourist destinations. For this to happen, everyone in the industry must work together to develop and implement best practices, balancing the local needs of the population and promoting a responsible tourism strategy. Integrating new practices does not happen overnight; it also demands time, training, resources, effort, and commitment.

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Best Practice: Promoting Gender Equality and Sustainability for Entrepreneur Women in Central Vietnam

The Southeast Asian Region (ASEAN) has seen an increase in female-led businesses in the last decade, and Vietnam is one of the countries that have increasingly invested in entrepreneurship, with women playing an important role in Vietnam’s transition economy over time (Bui, Minh Tam, and Trinh Q. Long, 2021).  However, the profound impact of Covid-19 Pandemic on women around the globe has also contributed to a gender gap in the country, as entrepreneur women struggled to keep businesses running. In the case of the tourism industry, the multiple lockdowns imposed since 2020 led to large job losses, as international tourism plays an important role in the Vietnamese tourism industry (Da Van Huynh et al, 2021). The response of the country to the reopening of international travel began in 2022, and together with other areas of the economy affected by the pandemic, there was a need to boost the sector with different economic plans, for example, extending visa-free periods, and investments in inbound tourism.

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