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PANTOUR / Posts tagged "Digital skills"
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January 6, 2020

Digitalization in Hungary’s tourism – the case of Budapest

Changing travel patterns require various tourism industry sub-sectors to adapt to the wide-ranging needs of customers. With the increase in leisure time, most people travel several times a year. Next to that, new destinations are being introduced; cheap flights are offered by multiple airlines, while the consumer decision-making process becomes even shorter. A Next Tourism Generation Alliance key partner, the University of Sopron, looks into ‘new platform services’ (UNWTO, 2017) and how digitalisation is bringing radical changes to tourism and hospitality. The blog explores a cutting edge robot café and an innovative smartphone-controlled hotel in Budapest, Hungary. READ MORE

December 11, 2019

Assessing the digital maturity of tourism companies in Italy

Digital skills play an increasingly prominent role in the tourism sector in Europe, yet skills gaps and a slow uptake of technologies persist. These issues are evident in research by the Next Tourism Generation (NTG) project but also in data analysed for the Italian Union of Chambers of Commerce, from the PID Network on Digitalization. This blog by UnionCamere summarises PID findings on the level of digital maturity amongst Italian tourism enterprises and demonstrates that there is still a long way to go.

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December 11, 2019

Digital Skills for the Next Generation – recap eDay Next Gen 2019

On October 10, the third edition of eDay Next Gen took place in Amsterdam. Young talents and future pros in digital and technology followed interesting sessions focused on digital and green innovations in multiple industries.  The NTG Alliance attended the event to see what skills are necessary for the next generation for work and to futureproof the tourism industry. The most interesting insights related to digital skills are shared in this blog.READ MORE

December 4, 2019

Promoting Digital Skills in Mid Wales: Real Ceredigion Experiences

Cardiff Met is the Wales partner in the Next Tourism Generation (NTG) Alliance that promotes digital and sustainability skills training. This blog outlines the Real Ceredigion Experiences project that delivered digital workshops, highlighted the advantages of adopting technologies and published a Starter Guide to Improving Digital Sales that can be downloaded for free. Louise Dixey from Cardiff Met in collaboration with Val Hawkins of MWT Cymru highlight the policy context and project insights in this blog. This project reflects best practice that can be replicated in Wales and further afield.READ MORE

November 27, 2019

Training for tourism micro-services – a new approach is needed

Bed & Breakfast, farm accommodation and holiday rentals have existed for many years, but over the past 10 years, online Platforms like AirBnB or HomeAway have generated visibility and ever-increasing numbers of such services that are very successful in the tourism market. The Next Tourism Generation (NTG) key partner, Eurogites, delves into this topic highlighting success factors, skills gaps and the need for a different approach to recognised training provision.READ MORE

November 19, 2019

The ultimate employee experience: provision of life-long learning

Currently, employers are facing challenges to retain their employees and keep them loyal to their company. Due to the gig economy, ‘a labour market characterized by the prevalence of short-term contracts or freelance work as opposed permanent jobs ’ (Oxford Dictionary), employees tend to switch jobs faster. This leaves employers desperately seeking new talent that will eventually leave soon as well. The Next Tourism Generation field research shows that low rates of staff retention is a major challenge because tourism and hospitality jobs are not attractive due to the poor image this labour market has.READ MORE

October 28, 2019

Ultimate transformation: How will robots, artificial intelligence and service automation disrupt the tourism and hospitality industries?

At the end of the 20th and beginning of the 21st century, the GDSs (Global Distribution Systems), Internet, social media, websites and mobile applications, made the world smaller and changed the rules of the business and competition among travel, tourism and hospitality companies. Now the tourism industry is facing a new revolution, one more powerful, transformative and with longer-term implications than the previous changes. Tourism is entering the robotics era. Stanislav Ivanov from NTG key partner Varna University of Management, wrote an interesting blog on this matter.READ MORE

October 2, 2019

Employment in tourism in the digital age – Impact Hub Madrid

“Employment in tourism in the digital age” was the central theme of the conference organised by SEGITTUR on World Tourism Day at the Impact Hub Madrid on 27 September. Our Next Tourism Generation Alliance key partner CEHAT presented the efforts of the Alliance.

The aim of this conference was to analyse how employment is evolving in the tourism sector, which has been undergoing a digital transformation in recent years, making it necessary for staff to develop new skills to respond to the needs of the sector.READ MORE