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PANTOUR / Blog  / Digital skills
Digital and training- The Government and Chamber system initiatives to relaunch Italian tourism
August 25, 2021

Digital and training: The Government and Chamber system initiatives to relaunch Italian tourism

Travel and tourism have been among the sectors hardest hit by Covid-19. In Italy, the pandemic has impacted a sector that was already suffering from the effects of ineffective public management and decades of structural delays, despite tourism being one of the domestic economy’s strategic assets, representing 13% of GDP and the highest number of employees in Europe.

The post-Covid relaunch therefore constitutes a unique opportunity to – compensate for the losses of 2020 but also to overcome previous limits and delays, – creating a sector that could constitute the country’s “fuel” to be more efficient. All this could be achieved through public policies aimed at digitization and training.

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How museums have used their skills to adapt to the corona crisis
February 10, 2021

How museums have used their skills to adapt to the corona crisis

According to the recent UNESCO report “Museums around the world in the face of COVID 19”, 90% of museums, globally, have been forced to close their doors during the corona crisis and more than 10% may never reopen. Most cultural professionals have been forced to work from home and many have adapted their traditional roles to support different departments and functional areas of expertise. Faced with extremely challenging times, the management and staff of cultural institutions have been able to respond in rapid and creative ways to the social and cultural needs of their societies, taxing their professional skills. Museums and heritage institutions have experienced several changes during this process, many of the trends and new practices will remain after the crisis and management and staff will need to be ready to welcome those changes. Through this thought-provoking and stimulating period, NTG digital and socio-cultural skills have become even more prominent for museum and heritage professionals. This piece presents some of the most interesting initiatives developed by museums around the world during the lockdown period and the way professionals have responded to the challenges. It also presents some of the trends that will probably continue after the crisis.

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Post-Covid-Recovery
January 26, 2021

Collaboration: the key to post-Covid recovery

Helping people to acquire key digital skills is vital to the recovery post-Covid as we all know. However, one issue that we are seeing at a global level at People 1st International is just how important it is for the efforts of employers, banks, NGOS, other funding bodies and government agencies to be aligned, so that key stakeholders are in the loop on key initiatives. This will both ensure that there are no unnecessary overlaps between projects, and that funding for skills development is spent in the best possible way.

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Visit Wales ‘Year of Outdoors’ Campaign
December 10, 2020

Visit Wales new strategy

The new government strategy, Welcome to Wales: Priorities for the visitor economy 2020-2025, was launched in January 2020. The ambition is to grow tourism for the good of Wales, aiming for skills development, equitable economic growth, environmental sustainability, social and cultural enrichment and health benefits.

The strategy highlights that Visit Wales will continue to work with the industry and take a more prominent role in promoting skills for tourism, hospitality and events. By the spring of 2020, a Tourism Skills Partnership is to be established to bring together the sector, Regional Skills Partnerships, Further Education, Higher Education and others.

The goal of environmental sustainability will be achieved by sustaining natural resources, improving environmental performance and encouraging sustainable transport. Social and cultural enrichment will be achieved by giving a warm welcome for everyone, providing opportunities for young people and promoting a thriving Welsh language and culture. There is an emphasis on inclusive tourism and the need for more access improvements for disabled visitors. A Brilliant Basics fund will deliver small-scale tourism infrastructure improvements, for example, accessible changing places on the beach.

Barry Island Beach Wheelchairs

A key priority is an innovative Cymru Wales brand delivered by a digital-first industry and the development of a Visit Wales ‘Centre of Excellence’ for digital innovation. The Centre will act as a physical hub for the brand, a creative space for professionals in the sector to work together as well as running webinars for businesses.

All of these progressive aims are timely and relevant to the Next Tourism Generation Competition 2020. This aims to promote industry engagement with education. Read about the launch of the competition here.

Looking into the future, this is an exciting time for tourism development for the good of Wales.

How to improve your digital tourism skills
November 5, 2020

How to improve your digital tourism skills

In the tourism industry digital skills are becoming increasingly important as the workplace develops. Therefore, being fluent in these digital tourism skills is more in demand than ever and employers are now constantly on the lookout for employees with them. This digital demand can be seen in the industry, which is why digital workers are becoming  increasingly valuable, and employers are pushing for more skills in the industry.

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How digital workers have become invaluable in 2020
September 24, 2020

How digital workers have become invaluable in 2020

In 2020 an increasing demand for digital workers has been noted, with industries relying on employees to work from home to stop the spread of COVID-19. The tourism industry has been no different, relying on employees being digitally present, showing how working digitally has become invaluable this year.

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