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A Deep Dive Into a Futureproof Tourism Industry – Accommodation providers

After the finalization of the NTG desk research and survey, semi-structured interviews were conducted in all partner countries to acquire additional in-depth understanding and insights into the future of digital, green and social skills from the perspective of people working in the tourism industry. Altogether, 264 interviews were conducted in the NTG key partner countries with senior managers, human resource managers, company owners, entrepreneurs, heads of department and other relevant respondents in all five tourism sectors under investigation. This blog focuses on the most important outcomes of the accommodation providers.



How technology wouldn’t work without the hospitality human touch

The speed of technological and organizational changes makes it necessary to reflect on the tools we must have at our disposal for companies to maintain their levels of competitiveness. These tools must materialise not only in the form of technology but also in the form of competences transferred to professionals in the sector.

Just as NTG will draw a map of skills and training possibilities for each position in the tourism sector, the ITH Innovation Summit discussed what skills professionals should have and, above all, how entrepreneurs must offer them.READ MORE

Improving the image of travel tech through the eyes of Booking.com

From the perspective of the sub-sector, accommodation, Booking.com is a technology-based platform, one of the biggest companies operating in the travel and tourism domain, influencing and dominating the way consumers book their stay. Booking.com showcases the future of Europe and is actively playing a role in attracting more tech talent towards the EU. Therefore good universities are needed and businesses and politics should lead to improve the image of tech in Europe. The Next Tourism Generation followed a deep conversation with Booking.com during The Next Web Conference in The Netherlands. In this blog the Next Tourism Generation Alliance (NTG) summarises the key facts from this interesting talk with Gillian Tans, chairman at Booking.com, the woman behind the growth of the online booking platform for accommodation. The talk included discussion about what companies can do to improve the image of working in travel?