PANTOUR mentioned in policy document European Commission: Monitoring Industrial Ecosystems Tourism
The report was prepared as part of the ‘European Monitor of Industrial Ecosystems’ (EMI) project, with the objective of analysing the green and digital transformation of industrial ecosystems – focusing, in this edition, on the tourism ecosystem and its progress over time. The second edition of the Industrial Ecosystems series has divided the analysis into two sections meaning, ‘green transition’ and ‘digital transition’ followed by three subsections each showing: a) industry efforts, b) framework conditions and c) the impact on the environment and on productivity.
In the report, PANTOUR was cited in the section about the growing shift towards digitalisation, which introduces significant challenges, particularly in addressing skill shortages and gaps, which can slow the full adoption of digital tools. This issue is especially pronounced for SMEs, which often have more limited digital capabilities compared to larger firms. SMEs in rural areas face compounded difficulties, with less access to high-quality digital infrastructure and fewer opportunities for training programmes to develop digital proficiency. As digitalisation continues to evolve, these barriers risk exacerbating inequalities in technology adoption across different regions and business sizes within the ecosystem. There is a growing need for digital fluency, especially in management roles.
Using the results from PANTOUR (2024), the report stresses that the skills gap is characterised by the growing demand for a workforce proficient in digital tools like automation, AI, and data analytics, while many employees lack the necessary training to adapt to these changes.
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