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COURSE CONTENT

 

Designing course content on digital, green and social skills involves creating a package of material about skills development and activities from which people can learn and improve their knowledge. In some cases, it may involve providing a framework and content which others can use to teach that subject. In this section, the course content on skills development in tourism is selected.

Growth hacking for hotels and tourism companies

 

(In Spanish) Exponentially increase your reputation and reserves, with Growth Hacking strategies and tools based on automation, Big Data and Artificial Intelligence. Growth Hacking is a set of marketing strategies, based on creativity, technology and analytical thinking: Creativity when it comes to strategy and actions so that they have a maximum reach and conversion. Technology such as automation, Bots and Artificial Intelligence. That, after configuration, operate automatically and intelligently to carry out each of the actions.

 

By ITH Academy

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Professional revenue management course

 

(In Spanish) Course focused on providing all participants with basic knowledge so that they can plan, design and apply Revenue Management in the current context. For this purpose, we will talk, among other things, about the variables involved in defining a revenue strategy, the main KPI’s, demand, supply and competition, distribution channels and forecasting. In short, we want to help you optimize your Revenue.

 

By ITH Academy

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Sustainable Tourism: Society & Environmental aspects

 

This MOOC from Wageningen University in Netherlands, focuses on how to view tourism as a complex social and environmental phenomenon. The programme gives practitioners the macro perspective of the global sustainability business.

 

By EDX

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Sustainability Academy

 

Some of the online courses that will be excellent for practitioners include
* Corporate Sustainability
* Sustainability Reporting
* Environmental, Social & Governance (ESG) Performance for Investors & Sustainability Professionals
* Carbon Reduction Strategy
* Corporate Carbon Footprint Reduction

 

By Sustainability Academy

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Business intelligence training with the Pentaho Tool

 

(In Spanish) Hotel administration. The business analysis based on the data registered in the different business data systems allows to obtain in a simple, periodical and updated way the information of the main KPI’s of each of the hotel’s departments. It is therefore interesting to have the training to be able to build scorecards based on the indicators that are analyzed in the organization. The following courses are offered: Business analytics course, reporting advanced course, dashboard advanced course.

 

By ITH Academy

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SAP Business One

 

(In Spanish) SAP Business One, allows you to enter their world and have basic knowledge to be able to work in those companies that have this software as their main business management system. With this training, you will be able to improve your knowledge of the world of the company and the parts that compose it to be able to develop in any position that requires the use of this platform. The course offers the following subjects: Purchasing, Sales and Logistics Finance.

 

By ITH Academy

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