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Future skills in tourism and the importance of Gastronomy Tourism

Digitalization is everywhere, but not every tourism experience can be digitalized. The tourism industry has one sub-sector that remains at its best when it comes to offering un-digitalized services: the food & beverages sub-sector. However, the sub-sector includes digital, social and green skills and platforms

Banff natural park tourism

Marketing Canada’s first national park with a data-driven approach

Everything the DMO Banff & Lake Louise Tourism does start with the brand. “We strive to get an emotional connection with our visitors,” explains Diane Bures. The reason is that destinations can look similar to each other. The DMO, where 30 people work, talked with

NTG desk research: Digital, Green and Social Skills in Tourism

According to the World Economic Forum we are today witnessing the beginnings of the Fourth Industrial Revolution. Developments in previously separate areas such as cloud computing, artificial intelligence (AI), robotics, 3D printing, and blockchain technology are now joining forces and amplifying one another. The impact

Introducing NTG: initiator Silvia Barbone, Federturismo Confindustria

  The Next Tourism Generation Alliance (NTG) consists out of 14 partners. In the first blog, Silvia Barbone tells us everything about the Next Tourism Generation project. As the project leader of NTG, working for Federturismo Confindustria, Silvia knows all the ins and outs of this